<\/p>\n
nga Edi Sara<\/span><\/p>\n A ju ka shkuar m\u00ebndja ndonj\u00ebher\u00eb se edhe Tirana mund t\u00eb ket\u00eb vendosur rekorde Guinness? Po po, pik\u00ebrisht p\u00ebr Tiran\u00ebn ton\u00eb e kam fjal\u00ebn, kryeqyteti i Shqip\u00ebris\u00eb dhe i gjith\u00eb shqiptar\u00ebve. Po p\u00ebr \u00e7\u2019far\u00eb do pyes\u00eb lexuesi i dashur… e n\u00eb fakt do qesh\u00eb me p\u00ebrgjigjen q\u00eb do lexoj\u00eb n\u00eb vijim, dhe paraprakisht po i paraprij t\u00eb qeshur\u00ebs s\u00eb tij duke th\u00ebn\u00eb se ajo do vij\u00eb si pasoj\u00eb p\u00ebr t\u00eb shmangur t\u00eb qar\u00ebn.<\/p>\n E kam fjal\u00ebn p\u00ebr kafenet\u00eb q\u00eb kan\u00eb pllakosur si nj\u00eb hije resh mbi kryeqytetin ton\u00eb, duke gjetur hap\u00ebsira edhe n\u00eb skutat dhe qoshet m\u00eb t\u00eb humbura t\u00eb rrethinave. Nj\u00eb huaj q\u00eb ishte para disa jav\u00ebsh n\u00eb Tiran\u00eb, i la mbresa t\u00eb jasht\u00ebzakonshme (p\u00ebr keq t\u00eb kuptohemi) sa e mbiquajti:<\/p>\n \u201cTirana fillon dhe mbaron p\u00ebrgjat\u00eb bulevardit tuaj kryesor, kafenet\u00eb jan\u00eb kryeqyteti tuaj!<\/i>\u201d<\/p>\n Th\u00ebnia e tij sh\u00ebrbeu si prelud p\u00ebr mua p\u00ebr t\u00eb nd\u00ebrmar\u00eb nj\u00eb nism\u00eb studimore rreth numrit t\u00eb bar-kafeneve n\u00eb nj\u00eb lagje mesatare n\u00eb kryeqytetin e Republik\u00ebs s\u00eb Shqip\u00ebris\u00eb, volumit t\u00eb pun\u00ebs s\u00eb tyre, t\u00eb ardhurave, klientel\u00ebs q\u00eb e frekuenton m\u00eb shpesh, koh\u00ebzgjatja mesatare e q\u00ebndrimit t\u00eb nj\u00eb klienti n\u00eb tavolin\u00eb, etj. etj. Padyshim, n\u00eb studim jan\u00eb marr\u00eb parasysh edhe faktor\u00eb q\u00eb kan\u00eb ndikuar dhe mendohet se sh\u00ebrbejn\u00eb si nxit\u00ebs p\u00ebr kalimin e koh\u00ebs n\u00ebp\u00ebr kafene, si papun\u00ebsia, mjedisi i varf\u00ebr i aktiviteteve t\u00eb tjera, kostot e larta p\u00ebr t\u00eb p\u00ebrballuar arg\u00ebtime si kinemaja, teatri, sporte t\u00eb ndryshme etj. nga nj\u00eb student etj. etj. por k\u00ebtu n\u00eb k\u00ebt\u00eb shkrim do fokusohemi vet\u00ebm tek trendi i lokaleve dhe analiza ekonomike.<\/p>\n P\u00ebrpara se t\u00eb vijoj me nj\u00eb analiz\u00eb t\u00eb shkurt\u00ebr ekonomiko-sociale e t\u00eb parashtroj disa nga rezultatet e k\u00ebrkimit tim, po e nis duke iu drejtuar publikut me dy pyetje t\u00eb thjeshta:<\/p>\n 1)\u00a0\u00a0\u00a0\u00a0\u00a0 Sa her\u00eb n\u00eb dit\u00eb e d\u00ebgjoni dhe\/ose e p\u00ebrmendni fjal\u00ebn \u201ckafe\u201d?<\/p>\n 2)\u00a0\u00a0\u00a0\u00a0\u00a0 Sa her\u00eb n\u00eb dit\u00eb uleni n\u00eb kafe?<\/p>\n Gjithkush e ka t\u00eb qart\u00eb numrin dhe koh\u00ebn q\u00eb shpenzon (fjalori im m\u00eb posht\u00eb do jet\u00eb me q\u00ebllim me terma ekonomik p\u00ebr t\u00eb v\u00ebn\u00eb n\u00eb dukje kostot\/investimin material dhe kohor-si dhe t\u00eb mirat q\u00eb vin\u00eb nga kafja) n\u00eb mjediset e kafeneve.<\/p>\n Rezultati i par\u00eb dhe m\u00eb intrigues q\u00eb del nga studimi, ishte se numri i kafeneve ishte m\u00eb tep\u00ebr i p\u00ebrq\u00ebndruar af\u00ebr institucioneve arsimore si psh. shkollat e mesme dhe t\u00eb larta ose pran\u00eb mjediseve t\u00eb zyrave t\u00eb sektorit privat. N\u00eb fakt n\u00ebse analizojm\u00eb t\u00eb dh\u00ebnat, nuk \u00ebsht\u00eb aspak p\u00ebr t\u2019u \u00e7uditur nga ky rezultat. Ka nj\u00eb korrelim t\u00eb thjesht\u00eb q\u00eb na vjen p\u00ebrshtat: kafenet\u00eb si \u00e7do biznes tjet\u00ebr p\u00ebrq\u00ebndrohet aty ku ka dend\u00ebsi m\u00eb t\u00eb madhe njer\u00ebzish, pra ku ka edhe m\u00eb tep\u00ebr propabilitet p\u00ebr dik\u00eb q\u00eb t\u00eb ndaloj\u00eb e t\u00eb hyje p\u00ebr nj\u00eb kafe. Nga ana tjet\u00ebr, nj\u00eb sip\u00ebrmarr\u00ebs lokali, v\u00ebzhgon gjithashtu ku ka edhe dend\u00ebsi dhe prurje m\u00eb t\u00eb madhe l\u00ebvizjeje dhe aty vendos t\u00eb \u201cgodas\u00eb\u201d duke \u00e7elur biznesin e tij.<\/p>\n Rezultati i dyt\u00eb, q\u00eb vjen si derivat nga i pari, \u00ebsht\u00eb se pavar\u00ebsisht numrit tep\u00ebr t\u00eb madh t\u00eb lokaleve t\u00eb p\u00ebrq\u00ebndruara n\u00eb t\u00eb nj\u00ebjt\u00ebn zon\u00eb, pa asnj\u00eb rregull apo ligj ekonomik p\u00ebr t\u00eb shmangur ose zbutur konkurrenc\u00ebn, me nj\u00eb fjal\u00eb pa asnj\u00eb analiz\u00eb paraprake mikroekonomike, ky tip biznes (m\u00eb i madhi p\u00ebr nga lloji jo vet\u00ebm n\u00eb Tiran\u00eb por n\u00eb mbar\u00eb v\u00ebndin) vazhdon t\u00eb lul\u00ebzoj\u00eb. Kjo tregon q\u00eb megjith\u00ebse mund t\u00eb ket\u00eb 4-lokale ngjitur me nj\u00ebra-tjetr\u00ebn (si tek Rr. \u201cSami Frash\u00ebri\u201d, pa vajtur tek Drejtoria e Policis\u00eb), k\u00ebrkesa \u00ebsht\u00eb mjaft e lart\u00eb p\u00ebrderisa 4-biznese t\u00eb t\u00eb nj\u00ebjtit lloj vazhdojn\u00eb t\u00eb operojn\u00eb.<\/p>\n Rezultati i tret\u00eb, pason t\u00eb dytin duke u ngritur n\u00eb analiz\u00eb makroekonomike. N\u00ebse do hulumtonim var\u00ebsin\u00eb e produkteve ose sh\u00ebrbimeve t\u00eb llojeve t\u00eb ndryshme, elasticiteti do ishte nj\u00eb baromet\u00ebr standard i ekonomist\u00ebve q\u00eb i klasifikojn\u00eb ato si mallra apo sh\u00ebrbime luksi ose t\u00eb domosdoshme, konsumatore ose energjitike (si n\u00eb rastin e naft\u00eb, benzin\u00ebs etj.) etj.<\/p>\n N\u00eb rastin ton\u00eb kemi n\u00eb analiz\u00eb nj\u00eb lokal. Lokali absolutisht q\u00eb nuk mund t\u00eb quhet sh\u00ebrbim i domosdosh\u00ebm (pavar\u00ebsisht se n\u00eb fund t\u00eb k\u00ebtij studimi nga interpretimi na del i till\u00eb p\u00ebr shoq\u00ebrin\u00eb shqiptare), \u00ebsht\u00eb konsumator por edhe mall me z\u00ebvend\u00ebsues t\u00eb af\u00ebrt (pra q\u00eb mund t\u00eb ndryshohet n\u00ebse ka luhatje ose kriza). N\u00eb terma absolut, padyshim q\u00eb nuk mund t\u00eb quhet sh\u00ebrbim luksi pasi nj\u00eb kafe \u00ebsht\u00eb e p\u00ebrballueshme p\u00ebr shumic\u00ebn d\u00ebrrmuese t\u00eb popullis\u00eb q\u00eb jeton n\u00eb kryeqytet. Megjithat\u00eb, n\u00eb aspektin e p\u00ebrditsh\u00ebm, e vajtura n\u00eb kafe nuk \u00ebsht\u00eb nj\u00eb domosdoshm\u00ebri p\u00ebr nj\u00eb person, pasi nuk humbet n\u00ebse nuk shkon (p\u00ebrkundrazi, kursen!) prandaj edhe mund ta fusim n\u00eb nj\u00ebfar\u00eb sh\u00ebrbimi luksi pasi \u00ebsht\u00eb angari dhe \u00e7lodhje.<\/p>\n N\u00ebse do t\u00eb masnim elasticitetin e k\u00ebtij lloji biznesi n\u00eb Tiran\u00eb, e duke patur parasysh edhe kushtet e egra t\u00eb konkurrenc\u00ebs q\u00eb parashtrohen, e jo m\u00eb t\u2019i hym\u00eb nj\u00eb analize sip\u00ebrmarr\u00ebse se sa i mbingopur \u00ebsht\u00eb tregu dhe sa shpres\u00eb ka nj\u00eb investitor i ri t\u00eb hyje e t\u00eb mbijetoj\u00eb n\u00eb t\u00eb, do arrinim n\u00eb nj\u00eb rezultat paradoksal. Elasticiteti i biznesit t\u00eb lokaleve n\u00eb Tiran\u00eb pak a shum\u00eb do dilte nj\u00eb shtiz\u00eb e drejt\u00eb fund e krye, me luhatje plot\u00ebisht t\u00eb pa v\u00ebrejtshme. Me fjal\u00eb t\u00eb tjera, nuk ka r\u00ebnd\u00ebsi se n\u00eb \u00e7far\u00eb kushtet ndodhet ekonomia e p\u00ebrgjithshme, n\u00ebse ka kriz\u00eb financiare, shkurtim pagash, rritje \u00e7mimi si pasoj\u00eb e importit t\u00eb kafes (p.sh. akciza) etj. shqiptari tipik p\u00ebrs\u00ebri do vazhdoj\u00eb udh\u00ebn e tij drejt lokaleve.<\/p>\n P\u00ebr ta mbyllur, un\u00eb ia parashtroj rezultatet e m\u00ebposhtme dhe analiz\u00ebn e m\u00ebsip\u00ebrme vet\u00eb lexuesit q\u00eb ta interpretoj\u00eb e t\u00eb nxjerr\u00eb p\u00ebrfundime.<\/p>\n N\u00eb Tiran\u00eb, nj\u00eb lagje mesatare n\u00eb zonat kryesore t\u00eb Tiran\u00ebs (Rr. \u201cElbasanit\u201d, Rr. \u201cSami Frash\u00ebri\u201d, Rr. \u201cFortuzi\u201d, Rr. \u201cPetro Nini Luarasi\u201d etj.) p\u00ebr \u00e7do 3-4 pallate, ka mesatarisht 3-lokale q\u00eb operojn\u00eb rreth nj\u00ebrit pallat, \u00e7\u2019ka do t\u00eb thot\u00eb afro 8-10 n\u00eb total n\u00eb at\u00eb pjes\u00eb t\u00eb lagjes.<\/p>\n Trendi i biznesit t\u00eb lokaleve shihet ende si premtues p\u00ebrderisa n\u00eb nj\u00eb anket\u00eb t\u00eb rinjt\u00eb (mosha 16-20 vje\u00e7) t\u00eb pyetur p\u00ebr ndonj\u00eb investim t\u00eb tyrin n\u00eb t\u00eb ardhmen, 87% u p\u00ebrgjigjen se do \u00e7elnin nj\u00eb lokal p\u00ebr ta administruar vet\u00eb at\u00eb.<\/p>\n -###-<\/b><\/b><\/p>\n <\/p>","protected":false},"excerpt":{"rendered":" Sorry, this entry is only available in Shqip.<\/p>\n","protected":false},"author":2,"featured_media":93,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[202,206],"tags":[201,205,207],"class_list":["post-35","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-humor","tag-ekonomi","tag-humor-2","tag-ironi"],"_links":{"self":[{"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/posts\/35","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/comments?post=35"}],"version-history":[{"count":0,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/posts\/35\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/media\/93"}],"wp:attachment":[{"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/media?parent=35"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/categories?post=35"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/patrioti.al\/en\/wp-json\/wp\/v2\/tags?post=35"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}